In My Publishers Weekly daily email update I got a link to the following: HCI Author Gets Own Imprint

So a publisher is now giving an author their OWN imprint. i.e. their own publishing identity. Interesting.

The lines are beginning to blur even more. Ebooks already blurred the lines, as has POD, since the line between the big boys and the small boys became non-existent. And now this. Very very interesting.

I’m trying to basically keep my head down, keep my eyes on my own paper, and do my thing. Stuff is changing in the world of publishing and if I just go about my business, by the time I get myself positioned where I want, stigma won’t even be an issue. And I’ll have been active, doing the things I know need to be done during the time while everybody else was still arguing over whether it should be done at all.

Screw that. Once absolutely everybody agrees self-publishing is a really great idea… it’ll be too much overwhelming competition. Right now we still have a few really talented people who self-publish, but mostly people who are decidedly unsavvy and shouldn’t be self-publishing. While I appreciate that the good self-publishers take away some of the stigma, I have my own imprint. The average reader just isn’t going to know or care I’m self-published, so all the crap out there has nothing to do with me.