I love business. Which probably isn’t true of a lot of writers. Most writers just want to create and hate the marketing/promotion side. I love the business side of most things, I just have to figure out what I’m promoting and how I’ll do it in ways that aren’t psychotically annoying. No one likes constant self-promotion that doesn’t add value to their own lives. It’s like people who go to large loops for the sole purpose of promotion. It’s ineffective.
But I love business. I love words like “fiscal year” and “profit and loss statements.” Which might make me slightly crazy. But it’s just all very sexy to me. Right now I’m looking into some long tail ways of earning some money. Since I’m obviously not cut out for working for someone else, and have current obstacles blocking my way, I may as well spend my time building something of my own. Rather than sitting around whining and moping about things I can’t do. (Most of the things I can’t do are things that in a perfect world where I could do whatever I wanted, I wouldn’t choose to do anyway, so I don’t know why I’m whining. Perhaps this is opportunity.)
If I had started 2 years ago, I would have something to show for it now. It’s the “long tail” part of it that makes it overwhelming. But this is not unlike the whole weight loss thing I just did. It was very long tail. Because I didn’t starve myself or workout like a ninja or deprive myself of every food I love, it took a very long time. What made me buckle down and do it was that I realized the time would pass whether I lost the weight or not. And a year or two from then I could be where I wanted to be or I could still be where I was.
So that’s where I am right now. The time will pass whether I do anything with it or not. I can sit 2 or 3 years from now still with very little accomplishment to show for my life so far, or I can buckle down and take the small steps necessary to build something. Writing is a long tail game obviously but it’s not the only thing I’m interested in, and I’m thinking in terms of several small income streams. Because to me, it’s the one person business model that makes the most sense. When you diversify your income you create something that is much more stable over the long term.
I’ve done some small business-y things before. Had some small success, and then some failure or quitting. Though I don’t believe they were pointless wastes of time. I learned things that I can apply to my next attempt. And I also learned, that had I stuck with it, I would have been more successful over the long term, because I would have solved problems and figured out new ways to do things. If you can get one customer/client (and make them a satisfied customer/client), you can get more. It’s only a matter of how. What I’m learning is that almost anything worth doing or having is a long tail game. Weight loss, business, writing, strong relationships. So it’s pointless to look for instant gratification.
So I’m in that exciting business planning stage, where I’m getting ideas and making notes and trying to work out problems. Some of what I’m learning will be vital to the business side of my writing as well. But writing and editing are one of my primary concerns on a daily basis. Because becoming a successful author is a major goal for me.
One of my challenges is how to manage the various things I’ve got going on. The largest benefit I have going is, daily time. Not having a full time job tying me up, I can get far more accomplished, assuming I treat this as a full time job. And considering there are novelists with full time real world jobs this is encouraging. It’s all a matter of time management.
Right now I’m trying to do my writing/editing first, then do the other business-y type stuff. Because once I get into business mode it’s hard to pull me out. Though it can be the same with writing itself. It’s hard for me to shift gears in one day from full on business mode to writing mode, so I might try splitting my work up according to the day. Certain days I’ll write, certain days will be more business oriented.
What things besides writing do you juggle and how do you switch gears and keep forward momentum?